A basic acquisition strategy example in the business field

Listed here are a number of business methods relating to acquisitions



Amongst the many types of acquisition strategies, there are 2 that individuals usually tend to confuse with each other, maybe because of the similar-sounding names. These are referred to as 'conglomerate' and 'congeneric' acquisitions, which are two very independent strategies. To put it simply, a conglomerate acquisition is when the acquirer and the target firm are in totally unassociated sectors or engaged in different endeavors. There have been many successful acquisition examples in business that have included 2 starkly different firms with no overlapping operations. Usually, the purpose of this approach is diversification. For instance, in a situation where one product or service is struggling in the current market, businesses that also have a diverse range of other product or services have a tendency to be much more stable. On the other hand, a congeneric acquisition is when the acquiring firm and the acquired business are part of a comparable sector and sell to the same kind of customer but have relatively different services or products. One of the major reasons why firms might opt to do this type of acquisition is to simply expand its line of product, as business people like Marc Rowan would likely validate.

Before diving right into the ins and outs of acquisition strategies, the initial thing to do is have a firm understanding on what an acquisition truly is. Not to be confused with a merger, an acquisition is when one company purchases either the majority, or all of another firm's shares to gain control of that business. Generally-speaking, there are approximately 3 types of acquisitions that are most typical in the business realm, as business individuals like Robert F. Smith would likely understand. Among the most prevalent types of acquisition strategies in business is known as a horizontal acquisition. So, what does this suggest? Essentially, a horizontal acquisition involves one company acquiring an additional company that is in the very same market and is performing at a similar level. Both firms are basically part of the very same industry and are on a level playing field, whether that's in production, finance and business, or farming etc. Frequently, they could even be considered 'competitors' with one another. Generally, the main benefit of a horizontal acquisition is the increased potential of raising a company's consumer base and market share, as well as opening-up the possibility to help a company widen its reach into new markets.

Many individuals assume that the acquisition process steps are constantly the same, no matter what the business is. Nonetheless, this is a frequent false impression because there are actually over 3 types of acquisitions in business, all of which feature their own procedures and approaches. As business people like Arvid Trolle would likely verify, among the most frequently-seen acquisition strategies is referred to as a vertical acquisition. Basically, this acquisition is the polar opposite of a horizontal acquisition; it is where one company acquires another business that is in an entirely different position on the supply chain. For instance, the acquirer firm may be higher on the supply chain but opt to acquire a company that is involved in a crucial part of their business functions. Overall, the beauty of vertical acquisitions is that they can generate brand-new income streams for the businesses, in addition to decrease costs of production and streamline operations.

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